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  • App-y Shopping!

    Posted on April 10 2017

    App-y Shopping!
     Quickly scanning your favourite maternity and nursing fashion website for that ‘must-have’ item while simultaneously doing the weekly shop or picking up after your toddler? If this sounds familiar you’re definitely not alone. Here at Yummy Mummy Maternity we understand that whether you’re excitedly expecting baby number one, looking forward to adding to your beautiful brood or adjusting to life with your little one, the modern world is increasingly hectic for us all. And with all this ‘life juggling’ going on it is not surprising that up to 80 per cent of traffic to the Yummy Mummy website is via mobiles. We busy Mamas are brilliant at multi-tasking after all! Well now you can get even more retail therapy for your money with our amazing new mobile app! Super-easy to use and absolutely free, the Yummy Mummy app is available on both apple and android devices and new customers...
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  • Swimmingly good style!

    Posted on April 06 2017

    Swimmingly good style!
    We all know that life doesn’t stand still just because you’re expecting – and neither should you. It’s important, for both you and baby, to stay fit and active during your pregnancy and with this in mind the fashion experts here at Yummy Mummy Maternity have a fantastic range of maternity gym wear and swimwear to suit everyone. And of course it goes without saying that as well as being enviably on trend, each and every piece is super comfy and designed to grow with you to accommodate your blossoming bump. Swimming is one of the safest forms of exercise for expectant mums, whether you opt for an aquanatal class with a qualified instructor or simply prefer to take things at your own pace at your local pool. As well as helping to keep you cool, swimming is all around effective exercise as well as being low impact, and gentle...
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  • Award Winning Website Wizardry!

    Posted on March 02 2017

    Award Winning Website Wizardry!
    Here at Yummy Mummy Maternity we know that when it comes to pregnancy and nursing style it’s all about combining high fashion with functionality. Well, as far as we’re concerned, the very same rules should apply to our website.That’s why when we unveiled our new look site late last year, it had undergone a total ‘facelift’ complete with sleek new logo, clean and simple new design, and features that are innovative but easy to use as well.Not only are we always looking to add gorgeous new styles and ranges to the Yummy Mummy fashion family, but because you can filter by price, size and colour as you shop, it makes it even quicker and easier for busy Mamas to cherry-pick their perfect items.So we’re thrilled to have recently been named one of the Top 50 Maternity Blogs on the internet! But we also have lots of other web-related developments to...
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  • Perfect Parental Arm Candy

    Posted on February 20 2017

    Perfect Parental Arm Candy
    It’s often said that having a baby opens the door to a whole new chapter in your life. And while that probably means less shut-eye and less ‘you time’, the wealth of love and joy becoming a parent ushers in, more than makes up for it. Without doubt it will also mean that you plan ahead a bit more before leaving the house -  but think nappies, wipes, bottles, snacks and spare clothes (for baby and possibly you) rather than mascara, lippy and a magazine! What it doesn’t have to mean though is compromising in the style stakes when it comes to your bag. Yummy Mummy Maternity, the maternity and nursing fashion experts, now stock a beautiful range of changing bags designed to suit all tastes and budgets. Both stylish and functional, Yummy Mummy’s carefully edited bag selection ensures you’ll be prepared for any parenting eventuality, but also look effortlessly...
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  • A Love Affair with Fashion Flair

    Posted on February 11 2017

    A Love Affair with Fashion Flair
    Looking to style your bump for a special occasion or dress to impress while breastfeeding? Whether you’re an expectant mum or new parent, getting glammed up can be tricky – especially as it’s often the last thing on your mind with either your due date approaching or the happy madness of those early days of motherhood. You want to look and feel a million dollars while also being super comfortable and, if feeding’s front of mind, you don’t want to miss out on any fun, but there’s always the concern about being able to nurse your baby discreetly. Well fear not, as Yummy Mummy Maternity is here to help. And whether you’re planning a simple meal out with your partner or a full-on night on the tiles, our fabulous, fashionable collection of special occasion styles has something to suit everyone. From simple yet beautifully cut maternity occasion tops that look...
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  • Will you wear your baby?

    Posted on January 25 2017

    Will you wear your baby?
    Whilst pregnant we carry our babies non-stop for 9 months and throughout we know that they are warm and safe but when your baby is born everything changes. There is a lot to get used to for you as a new parent and for your baby entering into this busy world. At this time our brand new babies need us more than ever as they make the transition into the world. This is where babywearing can give both of you that closeness that you had whilst pregnant again, while also providing your baby with numerous developmental benefits, both physically and emotionally. Also our partners or other family members can babywear too, allowing them to bond with your baby in a special way. It is reported that the closeness stimulates hormone production of oxytocin which results in a stronger parental bond. Babywearing is also very convenient! You have this tiny little being...
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  • Christmas Party Season with a Bump

    Posted on December 07 2016

    Christmas Party Season with a Bump
    Pregnant over the festive period? Pregnancy style can be a challenge at the best of times but when it comes to evening wear it can be particularly challenging.  Do you conceal your bump with a pretty loose dress or wear it with pride in form-fitting clothes?   So if you’re looking for a maternity occasion dress, what kind of style should you look for? We have a few tips that may make it easier for you to choose.   The most important thing when looking to buy maternity occasion wear is that the dress should be comfortable and make you feel good. Secondly you may want to consider which areas you want to cover and which areas you want to flaunt! Some very lucky pregnant ladies are blessed and grow a perfect little bump and nothing else but we know that’s not the case for most of us. I grew...
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  • A Fit & Active Pregnancy in Style

    Posted on November 15 2016

    A Fit & Active Pregnancy in Style
    Maternity Gym wear to see you through your fit and active pregnancy.   There are great benefits associated with exercising during pregnancy and as such you would think that getting your hands on comfortable yet stylish maternity gym wear would be pretty easy. But this is definitely not the case. Whilst most expectant mums will be used to finding particularly small maternity sections in those shops that do cater for them, the selection of maternity gym wear in most high-street sports shops is pretty much non-existent.   For mums to be who want to continue exercising throughout pregnancy, finding comfortable and well-fitting maternity gym wear is important and necessary.   You will soon find that as your bump starts to show, your usual bottoms will begin to feel uncomfortable. You will need bottoms which support your growing bump and help you feel comfortable. Maternity leggings or tights, such as our...
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  • Our Top 3 Maternity Coats for Winter 2016

    Posted on November 06 2016

    Our Top 3 Maternity Coats for Winter 2016
    Pregnant over the winter months? If you want to stay warm this winter, and we mean seriously warm & snuggly, then before that cold snap arrives you need to take a look at our favourite maternity coats from our new collection.   News Flash: You can be pregnant, warm and stylish! It is now fashionable to be cosy! The puffa coat is the style of the season and as it happens we have a couple of fantastic, very reasonably priced ones here at Yummy Mummy.   The Quilty is a lovely, warm maternity puffa coat. Showerproof, with a big warm collar, and cuffs at the wrists it is guaranteed to keep you warm in even the coldest weather.   Available in two lengths; the shorter version being called the Quilty Jacket and the longer one the Quilty Coat, and as the name suggests they are quilted and also have a detachable,...
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  • The Yummy Mummy Facelift!

    Posted on November 02 2016

    The Yummy Mummy Facelift!
    Same great products, Amazing new site! Yummy Mummy has had a complete makeover! We have kept our great maternity range but now have a fantastic new logo and website.It would be crazy to ask if anyone had noticed anything different, as it’s completely unrecognisable! This isn’t just a little tweak, oh no we have completely redesigned everything about how the Yummy Mummy site looks and works.We have been hard at work over the past month or so creating our beautiful new look and we literally can’t wait to share it with you! We have a fresh new logo, which we love. Notice the two blue lines? We’re guessing this is the first thing that you saw (on that little stick) at the very start of your journey into motherhood. So this is just a little play on this!Our new site has brilliant new features, easy to use navigation and is...
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